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SUMMARY:Professionals in Politics: Explaining the Rise of Political Consul
 ting Firms in India - Amogh Dhar Sharma (University of Oxford)
DTSTART;VALUE=DATE-TIME:20190213T140000Z
DTEND;VALUE=DATE-TIME:20190213T153000Z
UID:https://talks.ox.ac.uk/talks/id/a7dbc11d-b091-40de-8ad6-677844cc5afd/
DESCRIPTION:In recent years\, India’s election campaigns have undergone 
 a process of ‘professionalization’ as witnessed by the growing role of
  professional campaign mangers\, spin-doctors\, public relations experts\,
  and political consultancy firms in the affairs of electoral and party pol
 itics. Prashant Kishor\, the so-called ‘master strategist’ behind BJP
 ’s victory in the 2014 General Elections\, and his organisations (CAG & 
 I-PAC) are paradigmatic examples of this ‘professionalization of politic
 s’. What explains the meteoric rise of political consultants in India? T
 his paper argues that to understand the growing popularity of such politic
 al consulting firms we need to turn our attention to the political culture
  of the Indian middle-class and their changing mechanisms of participation
  in public life. Based on fieldwork conducted in New Delhi\, I show how be
 coming a political consultant allows middle-class citizens to assuage thei
 r anxieties and fears about the world of politics\, and how it enables the
 m to fashion themselves as civic-minded citizens who are advancing manager
 ial and technocratic professionalism in Indian politics.\nSpeakers:\nAmogh
  Dhar Sharma (University of Oxford)
LOCATION:Jesus College (Large Lecturers' Teaching Room\, Staircase 21)\, T
 url Street OX1 3DW
TZID:Europe/London
URL:https://talks.ox.ac.uk/talks/id/a7dbc11d-b091-40de-8ad6-677844cc5afd/
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DESCRIPTION:Talk:Professionals in Politics: Explaining the Rise of Politic
 al Consulting Firms in India - Amogh Dhar Sharma (University of Oxford)
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