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SUMMARY:Institutional logics of knowledge exchange via social media in the
  Age of AI: Chinese academics’ perspective - Professor Gaoming Zheng (To
 ngji University\, Chinese Mainland)
DTSTART;VALUE=DATE-TIME:20260331T140000
DTEND;VALUE=DATE-TIME:20260331T150000
UID:https://talks.ox.ac.uk/talks/id/d81cbf15-49ac-42c3-91d9-e69ddb1a9180/
DESCRIPTION:Nowadays\, driven by AI\, such as recommendation algorithms\, 
 content ranking\, and automatic summaries\, social media increasingly shap
 es how academics discover\, share\, and engage with knowledge. This has tr
 ansformed the environment for knowledge exchange\, creating new expectatio
 ns for academics to be accessible\, efficient\, and responsible communicat
 ors. Drawing on nineteen semi-structured interviews with Chinese academics
  and platform representatives\, this study examines the institutional logi
 cs underlying the current Chinese academic environment for knowledge excha
 nge via social media and the strategies academics adopt in response. The s
 tudy’s insights aim to prompt reflection on how AI-mediated social media
  platforms are reshaping academic knowledge exchange and offer practical g
 uidance for academics to enhance public engagement in China and beyond.\nS
 peakers:\nProfessor Gaoming Zheng (Tongji University\, Chinese Mainland)
LOCATION:Teams\, online
TZID:Europe/London
URL:https://talks.ox.ac.uk/talks/id/d81cbf15-49ac-42c3-91d9-e69ddb1a9180/
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ACTION:display
DESCRIPTION:Talk:Institutional logics of knowledge exchange via social med
 ia in the Age of AI: Chinese academics’ perspective - Professor Gaoming 
 Zheng (Tongji University\, Chinese Mainland)
TRIGGER:-PT1H
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