Leading digital transformation at L’Oréal
L’Oréal is the world’s number one beauty company with leading brands such as Maybelline New York, L’Oréal Paris, Garnier, Lancome, Kiehl’s, and Kerastase. The group was also named by Adweek as 2017’s hottest digital marketer. How did one of the world’s oldest consumer goods companies get to this position? Lubomira Rochet, the Chief Digital Officer for L’Oréal globally and member of the group’s executive committee, will talk about the digital transformation of L’Oréal’s businesses that she and her team have enacted since she joined the company in 2014.

The seminar is open for anyone to attend and will take place at Saïd Business School on Wednesday 26 April followed by a short networking drinks reception until around 7.30pm.
Date: 26 April 2017, 17:45
Venue: Saïd Business School, Park End Street OX1 1HP
Speaker: Lubomira Rochet (Global Chief Digital Officer of the L’Oréal Group)
Organising department: Saïd Business School
Organiser: Corporate Events (Saïd Business School)
Organiser contact email address: corporate.events@sbs.ox.ac.uk
Host: Corporate Events, Saïd Business School (University of Oxford)
Part of: Distinguished Speaker Seminar
Topics:
Booking required?: Required
Booking url: https://dss-lubomira-rochet.eventbrite.com/?aff=web
Cost: Free - registration required
Audience: Public
Editor: Purdey Morgan