Richard Normann Lecture 2016: Innovation at work

Innovation at work: a narrative-infused design perspective

Sustaining ongoing innovation is essential for the growth and survival of organizations. Whereas many scholars advocate the separation of activities associated with innovative from the rest of the organization, Professor Dr Raghu Garud argues for their integrating into everyday work. Drawing from literatures on design and narratives, he offers a perspective on how innovation can be sustained through the cumulative synthesis of distributed yet interconnected experiments. He explores the implications of this narrative-infused design perspective, and offers avenues for future research.