Oxford Events, the new replacement for OxTalks, will launch on 16th March. The two-week OxTalks freeze period starts on Monday 2nd March. During this time, there will be no facility to publish or edit events. The existing OxTalks site will remain available to view during this period. Once Oxford Events launches, you will need a Halo login to submit events. Full details are available on the Staff Gateway.
Qualitative research can be used to provide rich, nuanced understandings of complex phenomena in health care. Using a range of naturalistic methods, qualitative researchers aim to uncover and explore factors on individual, group and systemic levels to answer how, what and why questions. Qualitative research can provide insight to improve patient care and outcomes, understand staff experience and to inform policy. It has often been unfairly criticised and marginalised against what are considered ‘gold standard’ quantitative methods. This has led to a lack of understanding about how it can, and should, be used in evidence based health care. This talk will dispel common myths associated with qualitative research as well as demonstrating its value.