During Michaelmas Term, OxTalks will be moving to a new platform (full details are available on the Staff Gateway).
For now, continue using the current page and event submission process (freeze period dates to be advised).
If you have any questions, please contact halo@digital.ox.ac.uk
This 1-day short course provides an introduction to open source georeferenced population data from the UK and geodemographic segmentation.
A mix of lectures and practical tasks equips participants with an understanding on how to obtain and analyse small area data to achieve a good understanding of neighbourhood characteristics. The course also teaches participants how to conduct statistical segmentation techniques in order to produce a composite geodemographic classification.
The practical sessions will provide an introduction to downloading and handling small area population data, and then proceed through a number of techniques used to segment and analyse geodemographic characteristics using multivariate population data. The final session will also teach participants how to visualise their data spatially using a geographic information system. The sessions will use open source software (namely R and QGIS), although no prior experience in these tools is required as a prerequisite.
