‘Through a Design Lens: Exploring Eight Key Challenges of Ageing’

Better design of products, services and systems has the potential to improve life for ageing populations. But barriers to innovation exist in reaching older age groups and myths can obstruct the readiness of professional designers to respond to demographic change. This illustrated lecture sets out some of the key design challenges of ageing, using projects from the Helen Hamlyn Centre for Design at the Royal College of Art to present a roadmap to design ‘for our future selves’.