Suggested preparatory reading:
Christopher Durston and Jaqueline Eales, ‘Introduction: The Puritan Ethos, 1560-1700’, and Patrick Collinson, ‘Elizabethan and Jacobean Puritanism as Forms of Popular Religious Culture’, in Durston and Eales eds., The Culture of English Puritanism, 1560-1700 (1996), 1-31, 32-57; Tessa Watt, Cheap Print and Popular Piety, 1550-1640 (1993), esp. Ch. 2.